July 2008 |
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Champs Bring Boating Excitement To Arizona Top that off with stellar HD TV production, and you have the best value in all of sports and entertainment marketing. This race will be supported by a media-relations plan targeting national boating publications such as Powerboat (circulation: 31,000), Hot Boats (circulation: 52,000), and Propeller (circulation: 7,000). The regional media plan will target newspaper and magazine travel and sports editors. Sports media such as Arizona Boating & Watersports news magazine and radio/TV personalities within the Phoenix area will be intensively targeted prior to the event. F1 ChampBoat Grand Prix Series brings the excitement to Arizona. This is NASCAR on water. Over 750,000 spectators attended eight races during the 2007 season. According to Jim Larcher, “We expect 20,000 or more spectators this year in Tempe, Ariz.” These boats can accelerate from zero to 100 mph in 3.5 seconds and reach top speeds near 140 mph. They pull up to six "Gs” in the turns, making them the fastest and hardest-cornering racing machines on earth. Larcher says, “We have drivers from North America and from all over the world who will be competing with the near-perfect conditions this time of year in the American Southwest. For more information, e-mail Jim.ChampBoat@cox.net or call Larcher at (602) 757-3199. |
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